Jan 11, 2009

Search Engine Optimization(SEO) - FAQ, SEO Faq

Search Engine Optimization(SEO)-Faq

What is SEO?
!) Search Engine Optimization (Seo) is a technique is used to increases the unique traffic for a website and ROI (Return On Investment).

What is Google PR as shown on Google toolbar?
2) Google Page Rank is a Tool Consists of numeric value from 0 to 10. Based on importance of the Unique content and back links of the website. Google page rank represents the value from 0 to 10 in green Color.

What is key word density?
3) Keywords Density means – How times the main keyword is repeated in the content and it is calculated as (Total Number of Words in the content /Number of times keyword is repeated ). Article should contain the keyword density between 0.05% to 0.08%.

What is the numeric range of PR shown on Google Toolbar?
4) The Numeric range of PR in Google Tool Bar is 0 to 10.

Is Frame based website recommended for SEO?
5) Frame is not Recommend in SEO because the search engine Spiders or crawls are not able to indexed the subpages in main page but the search engine index if it is placed in <noframes> tag.

In Google, how do you find the backward links for a webpage?
6) In Google we can find the back links by using this Syntax:

Inlinks:xyz.com
List 3 important directories?
7) 3 important directories as

  • DMOZ
  • Google
  • Yahoo

List 3 important online Press Release sites?
8) 3 Important Press Related Sites

  • 18000 presses release.com
  • 24-7 press release
  • addPr.com

List 3 important article sites?
9) 3 important article sites

  • wikipedia.org
  • Ezinearticle.com
  • Findarticles.com

What are the advantages of SEO?
10) Advantages of SEO:

  • Increasing the position in SERPs (search engine result pages) there is a great probability of gaining new clients.

  • It's one of the cheapest forms of advertising.

  • Well optimized the website to ranking high for a key phrases.

  • Long time of promotion and to target the audience.

  • Search engine optimization is a very long-lasting type of advertising and bring new client for a very long time.

What are the disadvantes of SEO?
11) Dis-advantages of SEO:

  • One of them is the age of your site, to wit, time. Google will not rank any new site for six to twelve months. Yahoo is now running similar times.
  • Time also plays a secondary role in the disadvantages of SEO. Its take time to rank for more competitive keywords like Shopping, Travel for single keywords.
  • There is a cost involved in handling unwanted leads.

What is black hat SEO? List 3 black hat SEO techniques.
12) Black hat techniques that are used to get higher search rankings in an unethical manner. But it provides short term results.

  • Keyword stuffing
  • Invisible text
  • Doorway Pages

List 5 important website parameters for onsite SEO?
13) The Important Factors for Onsite SEO are:

  • Meta Keywords tag, Meta Description Tag and Title Tag
  • Robots tag
  • Body Text
  • The H1 and H2 Texts
  • Outbound Link Text IMG Alt Tags

What is the difference between direct and indirect link?
14) Direct Link means one way link and indirect links means three way link.

What is the recommended length (in characters) of the Title and the Description tags?
15) The Length of title in characteristics is 80 to 90 and for Description is 150.

What do you mean by SERPs?
16) SERP (search Engine Result Pages) list of web pages with titles, a link to the page, and a short description showing where the keywords have matched content within the page.

What do you mean by keyword proximity?
17) This is termed as keyword proximity and helps the search engine to interpret a relationship between the keywords.

What do you mean by keyword stemming?
18) Keyword stemming tools will give you the equivalent of long tail keywords.

What do you mean by cloaking?
19) Cloaking is a controversial SEO technique that involves the creation of two sets of pages, one for the website visitors and one for submission to search engines.

What are the different ways of link building?
20) Types of Link Building:

  • One Way Link building
  • Two way Link Bulding
  • three way Link Building (reciprocal Link)

What is the approximate size (in US $) of SEO industry?
21) The approximate size (in US $) of SEO industry is $5000 to $15000.

How do you optimize dynamic web pages?
22) Few methods optimize dynamic web pages are:

  • Avoid "?", "&", and "%". Rewrite your URLs to make them look like static pages. The next several points cover how to do this on various platforms.
  • You can rewrite URLs that contain query strings into URLs that can be indexed by search engines.
  • If you continue to use dynamic URLs with no rewrite, limit the number of variables that you use (no more than 3).
  • Utilize a "site map" or "site index" to encourage deep indexing by spiders.
  • Eliminate session IDs if at all possible. This element in a dynamic URL will cause spiders more problems than any other.

What is Mod_Rewrite module?
23) Mod_Rewrite module is a tag to rewrite the url in dynamic pages with this help search engine is able to index the pages.

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