Nov 6, 2008

Tips for Choosing a Search Engine Optimisation Firm

Search Engine Optimisation Firm

When choosing a search engine optimisation firm you should ask the following questions:

  • What are the best rankings or results the company has achieved for high traffic keywords in competitive markets?
    For example: it's easy to rank highly for "doncaster plumber" and much harder to rank for a search term like "fitness equipment".
  • What is the company's current client retention rate?
  • What resources does the company have available to allocate to your project?
  • What are the measures of success for your search engine marketing project?
  • What % of the company is dedicated to search engine marketing?

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